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Important Places: Parson’s Hardware

PARSONS

The Sonoma Valley Lumber company was in business by 1918 on this main highway site. In that year an advertisement in the Index Tribune lets us know that the proprietor, C.A. Bergstrom was in France but “the manager of the yard will be glad to give you figures and will guarantee satisfaction.”

In 1950, Vernon Parson came from Walnut Creek and bought the company. His sons Don and Bob helped run it. In 1988, Alan and Helen Medina became owners and have been running Parson’s ever since.

Neighbors in the Springs are lucky to have a full service hardware store, walkable by a lot of people, to shop for parts and get advice in their long term project of repairing and restoring houses that survive from the resort days.

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Photographs courtesy of Don Parsons.

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